Proximity device for content configuration

Number: 10140649
Published: 2018-11-27
Filed: 2013-07-17
Assignee: Disney Enterprises, Inc.
Inventors: Drake; Edward et al.
CPC: G06Q30/0625; G06F3/1423; G06Q30/0641; G06Q30/0261; G06F3/1438; G06Q30/0639; G06Q30/0267; G06F8/65; G06F8/60; H04W4/00; G06Q30/0631; G06Q30/0269; G06Q30/0623
Verdict: Set aside retail proximity/business ops
Source: Google Patents · FreePatentsOnline

Abstract

An update proximity-based device configures a product and/or product package proximity-based device. The product and/or product package proximity-based device is located within a product and/or a product package such that an update is performed upon the product and/or the product package after the update proximity-based device is placed within a proximity to the product and/or product package proximity-based device.

Background

BACKGROUND(1) 1. Field(2) This disclosure generally relates to the field of data transference.(3) 2. General Background(4) Media products are typically placed in packages on store shelves that allow consumers to read information about the content of the media products. Examples of such media products are Blu-ray discs or DVDs with movies, television shows, video games, or the like. Consumers typically peruse different packages to find out more information about the products of potential interest.(5) Current configurations of media content packages are limited in the amount of information that they provide to users through an in-store experience. For example, users are often limited to reading information on a package about a particular DVD of interest. Users are not provided with additional content experiences that help incentivize interest in possible purchase of the product. As a result, users are more frequently deciding to purchase products online instead of purchasing products in a store environment.SUMMARY(6) A process configures, with an update proximity-based device, a product and/or product package proximity-based device within a product and/or a product package when the update proximity-based device is placed within a proximity to the product and/or product package proximity-based device.(7) Further, a computer program product comprises a computer readable storage device. The computer readable storage device comprises a computer readable program stored thereon. The

Claims

1. A method comprising: wirelessly sending an update, from an update proximity-based device within a mobile computing device, to a first product package proximity-based device within a corresponding first product package when the update proximity-based device is placed within a first proximity to the first product package proximity-based device, the update comprising code with an instruction for the first product package proximity-based device to send the update to a second product package proximity-based device within a corresponding second product package, the update comprising a content life cycle rule that automatically prevents transmission of content associated with the corresponding first product package to the second product package proximity-based device after expiration of a static period of time; determining, at the first product package proximity-based device, that the static period of time has not expired; and upon determining that the static period of time has not expired, wirelessly sending the update, from the first product package proximity-based device, to the second product package proximity-based device when the first product package proximity-based device is placed within a second proximity to the second product package proximity-based device. 8. A method comprising: wirelessly sending an update, from an update proximity-based device within a mobile computing device, to a first product package proximity-based device within a corresponding first product package when the update proximity-based device is placed within a first proximity to the first product package proximity-based device, the update comprising code with an instruction for the first product package proximity-based device to send the update to a second product package proximity-based device within a corresponding second product package, the update comprising a content life cycle rule that automatically prevents transmission of content associated with the corresponding first product package to the second product package proximity-based device after expiration of a dynamic period of time; determining, at the first product package proximity-based device, that the dynamic period of time has not expired; and upon determining that the dynamic period of time has not expired, wirelessly sending the update, from the first product package proximity-based device, to the second product package proximity-based device when the first product package proximity-based device is placed within a second proximity to the second product package proximity-based device.