Outer Rim Archives
Archives · 2019 · 10254841

Granted patent

System and method for real-time age profiling

Number
10254841
Published
2019-04-09
Filed
2014-04-10
Assignee
Disney Enterprises, Inc.
Inventors
Hoomani; Cyrus et al.
CPC
H04L63/102; A61B5/6898; G06F3/0412; A61B5/1118; G06Q30/0251; G06F1/1694; G06F3/017; A61B5/162; A61B5/117; A61B5/225; G06F1/1684; A61B5/1124; A61B5/1125; G06F1/1626; G06F3/0346; G06F3/014; G06F1/163; A61B5/681
Verdict
Set aside real-time age profiling, business/ad analytics
Source
Google Patents · FreePatentsOnline

Abstract

There are provided systems and methods for real-time age profiling. One system includes at least one sensor, a memory storing an algorithm, and a processor configured to execute the algorithm to receive data corresponding to a user interaction with the at least one sensor and calculate an age of a user using the data corresponding to the user interaction. The data corresponding to the user interaction may include pressure data from a pressure sensor, orientation data from an orientation sensor, motion data from a motion sensor, or interaction data from an interaction sensor.

Background

BACKGROUND(1) Determining the age of a user of an electronic device can be important when deciding which types of content are appropriate for the user and thus, should be provided to the user. For example, certain websites that can be accessed using the electronic device, or applications that can be loaded on the electronic device, may only be appropriate for adults. As another example, when businesses pay for advertisements to be displayed on the electronic device, it is important for the businesses to target their advertisements towards specific age groups.(2) One method of solving the problem of determining the age of the user is for websites and applications to ask the user to input his or her age. However, this method of determining the age of a user has many flaws. Specifically, when asking the user to input his or her age, the user may not be truthful. Furthermore, asking the user to input his or her age may require the user to input personal information that the user may not wish to disclose or input false information.SUMMARY(3) The present disclosure is directed to systems and methods for real-time age profiling, substantially as shown in and/or described in connection with at least one of the figures, as set forth more completely in the claims.

Claims

1. A device comprising: a motion sensor; an orientation sensor; a memory storing an algorithm; and a processor configured to execute the algorithm to: receive motion data from the motion sensor, the motion data describing movements of the device while the device is being used by a user interacting with the device; receive orientation data from the orientation sensor, wherein the orientation data include an orientation of the device while the device is being used by the user interacting with the device; weight the orientation data, using a first weight, based on recorded data; weight the motion data, using a second weight, based on the recorded data, the second weight being different than the first weight; and analyze the weighted orientation data and the weighted motion data describing the movements of the device to determine a calculated age range of the user; wherein the recorded data includes a first correlation between how users orient the device based on an age range, and a second correlation between how users move the device based on the age range. 9. A method for use by a device that includes a plurality of sensors comprising at least a motion sensor and an orientation sensor, the method comprising: receiving motion data from the motion sensor, the motion data describing movements of the device while the device is being used by a user interacting with the device; receiving orientation data from the orientation sensor, wherein the orientation data include an orientation of the device while the device is being used by the user interacting with the device; weighting the orientation data, using a first weight, based on recorded data; weighting the motion data, using a second weight, based on the recorded data, the second weight being different than the first weight; and analyzing the weighted orientation data and the weighted motion data describing the movements of the device to determine a calculated age range of the user; wherein the recorded data includes a first correlation between how users orient the device based on an age range, and a second correlation between how users move the device based on the age range.