Granted patent
Dynamic scale augmented reality enhancement of images
- Number
- 12423883
- Published
- 2025-09-23
- Filed
- 2022-08-15
- Assignee
- Disney Enterprises, Inc.
- Inventors
- Goldberg; Evan M. et al.
- CPC
- G06F3/1423; G06F3/147; G06T11/10; G06T19/006; G09G3/003; G09G5/06; G09G5/14
- Verdict
- Low Notable software
- Source
- Google Patents · FreePatentsOnline
The keeper's note
Dynamic-scale AR image-enhancement technique (granted, related cluster).
Abstract
A system includes an augmented reality (AR) device having a display, processing hardware, and a memory storing software code. The processing hardware executes the software code to monitor media content including a sequence of images displayed on a display screen separate from the AR device, detect, based on monitoring the media content, an image in the sequence of images as an anchor image, and obtain, using the anchor image, one or more AR effect(s) associated with the anchor image. The processing hardware further executes the software code to determine a position and orientation of the AR device in relation to the display screen, and render, based on that position and orientation, the AR effect(s) on the display of the AR device, where the AR effect(s) include at least one intermediate scale AR effect having a scale intermediate between a display screen scale AR effect and a real-world scale AR effect.
Background
BACKGROUND (1) Advances in computer technology and software have made possible the generation of richly featured augmented reality (AR) experiences for users. AR experiences can merge virtual objects or characters with real-world features in a way that can, in principle, provide a powerfully interactive experience. AR can further be used to extend content from displays such as TV screens into people's homes and personal environments. (2) However, one limitation associated with conventional approaches to generating screen extension AR imagery is determining the appropriate scale for each AR effect. That is to say, if an AR effect conforms to the scale of a real-world object, it may not match that of the display elements. If the AR effect conforms to the scale of the display elements, the AR effect may be inappropriately sized relative to its real-world counterparts. In either instance, such mismatches significantly reduce the apparent realism of the AR enhanced content to a user. Consequently, there is a need in the art for systems and methods designed to generate augmented reality imagery having enhanced realism, such that blending of a virtual object with both display extension (e.g., TV screen extension) and real-world features presents a user with a pleasing and convincing simulation of events.