CUSTOMIZATION OF CONTENT FOR DIFFERENT AUDIENCES

Number: 20190075360
Published: 2019-03-07
Filed: 2018-11-07
Assignee: Disney Enterprises, Inc.
Inventors: Chen; Alexander et al.
CPC: H04N21/485; H04N21/4542
Verdict: Set aside customization of content for different audiences, personalization
Source: Google Patents · FreePatentsOnline

Abstract

A first version and a second version of audio visual content are provided via a disc, a web site or a mobile device application to consumers. The second version has audiovisual content removed from the first version that is not appropriate for a type of viewer, such as children. In addition, a menu is provided that allows a user to select the first version or the second version to play on a device. In addition to or instead of the second version, the menu may allow the user to customize the first version for an intended audience.

Background

BACKGROUND1. Field

This disclosure generally relates to the field of audiovisual content.2. General Background

Audiovisual content (such as movies and video games) may be distributed with ratings to indicate whether or not the content is considered appropriate for a particular age range. For example, the rating “PG” from the Motion Picture Association of America (MPAA) indicates that parental guidance is recommended for a movie. The rating “PG-13” indicates that a movie is recommended for children that are thirteen years old or older. The rating “M” for video games means the games are recommended for mature audiences.

Some movies, such as animation movies, may be intended for children but have a few scenes that are inappropriate for young children. For example, a movie that is rated PG may only have a few scenes that contain violence or explicit language. As a result of a very small portion of the movie being inappropriate for young children, parents (and other caretakers such as older siblings, aunts, uncles, grandparents, teachers, etc.) may decide not to purchase tickets to a movie, a Blu-ray disc or DVD of the movie, an Internet-streamed version of the movie, or the like. Accordingly, content producers such as movie studios lose opportunities to sell content to certain consumers and collect additional revenue.SUMMARY

A first version and a second version of audio visual content are provided via a disc, a web site or a mobile device application to co

Claims

1. A method comprising: providing a data storage device with a first version and a second version of audiovisual content to a user, wherein the second version has audiovisual content that is removed from the first version, wherein the removed audiovisual content is deemed not appropriate for a type of viewer without a determination as to whether the removed audiovisual content is appropriate for the user, wherein the first version has been released in movie theaters, wherein the second version has not been released in movie theaters; and providing a menu to allow the user to select the first version or the second version to play on a device. 8. A method comprising: receiving an input from a user on a playback device to play an audiovisual content file; in response to receiving the input, providing a menu which allows the user to: select audiovisual content that is to be removed from a first version of the audiovisual content file to form a second version of the audiovisual content file, the audiovisual content to be removed from the first version being undesirable for a type of viewer; store the first version and the second version on a data storage device; and select the first version or the second version from the data storage device to play on the playback device. 20. A storage device comprising a first version of an audiovisual content file, wherein the first version has been released in movie theaters, wherein the first version is classified according to a first age appropriate standard; and a second version of the audiovisual content file with content that is removed from the first version, wherein the removed audiovisual content is deemed inappropriate for a type of viewer without a determination as to whether the removed audiovisual content is appropriate for a user of a playback device on which the first version or the second version is played, wherein the second version has not been released in movie theaters, wherein the second version is classified according to a second age appropriate standard that has a younger age requirement than the first version, wherein the menu allows the user to select the first version or the second version to play on the playback device in response to receiving an input from the user on the playback device to play the audiovisual content file.